Tuesday, November 08, 2005

Exclusive! A New Age for The Age.

A prominent Melbourne Newspaper, The Age, has decided to change its layout again, the editors of The Waygood have recently learned. This change in design closely follows the Weekend ‘A2’ section moving to a tabloid size and ‘not so long’ after the incorporation of the Metro component into the main section of the daily paper. “It’s had more facelifts than Michael Jackson.”, remarked our own Lord Waygood, after hearing of the daring new plan.

Following recent criticism by Gerard Henderson claiming The Age was “The Guardian on the Yarra”, the editors appear to be making a change that will quash such comparisons and give The Age a format that is entirely unique.

The campaign outlined by the formatting team involves the entire daily content to be printed on a single sheet of newsprint quality paper. This feature will allow the reader to peruse all news items at once, without having to turn pages or worry about finding articles in obscure sub-sections that regularly have their titles changed.

Sources close to The Age have claimed that the editors want to make the newspaper ‘more like, heaps user friendlier’, a pitch obviously aimed at the lucrative youth market. Samples leaked from The Age have been obtained by The Waygood with staff finding the new style ‘challenging’.

Lord Waygood enjoying The Age yesterday. (Courtesy Waygood Manor)

Fairfax Publishing has yet to formally comment on the matter but did remark that they “refuse to cut any corners when it comes to quality publishing”. It seems only time will tell if this new ‘no-cut’ policy will be a success with readers.


At 11:51 pm, Anonymous Anonymous said...

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My blog is about match making, mostly tips on match making and stuff.

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At 1:00 am, Blogger SammyD said...

I put to you, sir, that you are a buffoon.

At 1:49 am, Blogger Lord William Waygood said...

That's not a very nice thing to say.

I'm afraid you've left me with no choice, so you'll have to make it.

Pistols, or Rapiers?

Dawn Tomorrow, Behind the Boys' Toilets.

At 9:34 am, Anonymous Anonymous said...

In the words of Gieves "hairy hilarious! he is so silly".

At 10:55 am, Blogger Rev D 'Tweak' Nichols, North Fitzroy Lancers said...

Good show boys! Get your guns out behind the sheds and let us see your arsenal wot!

Just like my days in the service, you know, mount your steed - give a good charge then let the wife get back to whatever it was she was doing and go and shoot some natives. Or was that put a bet on the 4.15 from randwick? damn...

At 6:00 pm, Anonymous Some Dancin' Bear Getting Jiggy Wit It. said...

Thankyou Waygood for informing us of The Age and the new changes they are undertaking. I am an avid reader of yours and will continue to be as long as you keep publishing good news such as this. Too long have we seen new and old media technologies become 'smaller, 'handier' and 'easy to use'. BOLLOCKS to that. Since when do insects use mobile phones and why do print media publishers assume we all have magnifying lenses implanted in our eyeballs?!
Thank Lord Waygood or even God that THe Age are rejecting the apparent obsession for all that is (in the words of Lano and Woodley) "Pocket sized".

And I'm trying to post pictures on this message space. It won't let me....whatever happened to this 'free publishing' bizzo that people were calling the internet.

At 12:53 pm, Anonymous Anonymous said...

My arse hurts.

At 3:46 pm, Blogger Lord William Waygood said...

I'm sorry your 'arse' hurts, You should spend less time sitting on it my dear friend. Go for a stroll, strangle a chicken or something.

Remember the immortal words of the 'Original Fruit Juice Company',
"It's got bits in it!"


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